Digital
Assets
Stakeholder
Collaborations
Certifications &
Awards
My story
I am a Web Content Specialist with a strong foundation in SEO, CMS management, and digital experience platforms—optimizing websites for enhanced visibility, engagement, and accessibility across enterprise and eCommerce ecosystems.
My Services
Web Content Management
Managing enterprise CMS platforms with structured publishing workflows.
SEO & Accessibility Optimization
Enhancing visibility and compliance through audits and strategy.
Front-End Development & Testing
Building responsive, accessible interfaces with A/B testing.
Testimonials
Paul Freeman
Shruti consistently elevated our digital presence with scalable AEM solutions and accessibility leadership. Her DAM optimization directly improved asset usability and cross-team efficiency. A truly reliable content strategist.
Oscar Oldman
Shruti’s keen insights into SEO and user behavior transformed our site performance. Her Shopify diagnostics and CRO campaigns significantly boosted conversions. She's a powerhouse in content-driven analytics.
Viktoria Newman
Shruti delivered measurable results through meticulous audits and responsive email designs. Her client training sessions greatly reduced post-deployment issues. A skilled web analyst with an eye for optimization.
Work Experience
Web Developer Associate - Accenture
- Managed AEM workflows and analytics for 20+ websites.
- Optimized 5,000+ DAM assets for discoverability.
- Led AODA workshops, reducing compliance issues by 51%.
- Developed 30+ reusable AEM components.
Web Analyst - ReachLocal Services
- Published 250+ assets with SEO best practices.
- Improved checkout UX on Shopify by 32%.
- Ran 60+ CRO tests to optimize conversion flow.
- Launched 40+ email campaigns with Klaviyo.
Web Analyst - SkyIndya Technology
- Ran SEO/accessibility audits for 70+ sites.
- Standardized DAM lifecycle and governance.
- Delivered 30+ CMS and training sessions.
- Designed mobile-optimized newsletters increasing interaction.
